Elegant Keyhole Backless Maxi Dress

£164.00£82.00
SAVE £82.00

80 reviews

Color: Yellow
Size

In stock, ready to ship
Only a few pieces left
Description

Azalea Keyhole Maxi Dress for Women

Backless, braided-trimmed, and slit to the thigh — the Azalea sits squarely in dressed-up evening territory without leaning into anything overdone. The keyhole neckline does the work of a statement piece so you don't have to stack on accessories.

  • Keyhole Neckline: A front cutout that adds sultry detail and visual interest while keeping the overall look polished and intentional
  • Braided Trim Detail: Delicate woven trim frames the neckline for a fashion-forward finish that reads elevated, not costumey
  • Backless Design: An open back that strikes the balance between daring and sophisticated — the kind of detail that gets noticed from across the room
  • Thigh-High Slit: Leg-lengthening and movement-friendly, so you can actually enjoy the night you dressed for
  • Sleeveless Silhouette: Clean, minimal lines that let the structural details carry the look
  • Perfect For: Summer weddings, cocktail evenings, date nights, beach galas, or any occasion that demands something memorable

Strappy heels and gold earrings take it to a formal event; flat sandals and a loose updo pull it toward a warm-weather evening out. Either way, the Azalea earns its place as the dress you keep coming back to.

Sizing: True to size. If you're between sizes or prefer a more fitted look, we recommend sizing down.

Specifications

  • Material: Polyester blend with stretch
  • Style: Keyhole backless maxi gown with braided trim and high slit
  • Closure: Pullover
  • Fit: Regular
  • Sleeve Length: Sleeveless
  • Season: Spring / Summer
  • Color: Various
  • Gender: Women
  • Care Instructions: Hand wash cold, lay flat to dry
How do returns work?

Email support@olane-brand.com within 30 calendar days of delivery with your order details and the items you wish to return. We will provide the return address and instructions. Send the items back within 14 calendar days of notifying us.

For a change-of-mind return, items must be unworn, unwashed and undamaged, with supplied tags attached; trying them on to check the fit is allowed. You pay return postage. Refunds go to your original payment method. For a different size, return and reorder. If an item is faulty or incorrect, contact us for help. Your statutory rights remain unaffected.

Is there a satisfaction guarantee?

Yes. Your order is covered by our 30-day return promise. Request a return within 30 calendar days of delivery. Items should be unworn, unused and in their original condition, with labels and original packaging where available. Send them back within 14 calendar days of notifying us.

You pay return postage for change-of-mind returns. Eligible refunds go to your original payment method. Your statutory rights remain unaffected.

To start a return, email support@olane-brand.com with your order number. See our full returns policy for instructions and eligibility.

Shipping & returns

We offer free shipping to European destinations available at checkout.

Estimated delivery times, including processing:

  • United Kingdom: 6–10 business days.
  • Ireland: 6–10 business days.
  • Germany (DHL Paket): 6–10 business days.
  • Austria (Austrian Post): 6–10 business days.
  • Switzerland (Swiss Post): 6–10 business days.
  • Other available European destinations: 6–10 business days.

Processing takes 1–2 business days, included in the estimate above. Business days are Monday to Saturday, excluding public holidays. Delivery times are estimates; the estimate agreed at checkout applies. The carrier may vary. Tracking is emailed after dispatch when available. No additional customs fees: all taxes and import duties are included in the price. See our shipping policy for details.

Can I return it if it isn’t right for me?

Request a return within 30 calendar days of delivery. Items should be unworn, unused and in their original condition, with labels and original packaging where available. Send them back within 14 calendar days of notifying us.

You pay return postage for change-of-mind returns. Eligible refunds go to your original payment method. Your statutory rights remain unaffected.

To start a return, email support@olane-brand.com with your order number. See our full returns policy for instructions and eligibility.

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Customer Reviews

Overall rating: 4.6 / 5 from 80 reviews.

I wore this to my friend's wedding in the blue and honestly felt like the best version of myself. The keyhole neckline is so elegant, it really does eliminate the need for a statement necklace. The braided trim detail feels premium and the thigh slit gives it that perfect edge without being over the top. Worth every penny.

Elegant Keyhole Backless Maxi Dress

The dress looks amazing in photos and the yellow color is vibrant. My issue is the backless design means you absolutely cannot wear a regular bra, and I found myself constantly adjusting throughout the night. For a formal event this might work fine, but for anything with dancing or movement, the fit feels precarious. The quality is there but the practicality left me stressed.

Elegant Keyhole Backless Maxi Dress

The yellow Azalea arrived and I was honestly shocked at how well made it feels for the price. The backless design is completely flattering, and when you pair it with the keyhole front, it reads as intentional sophistication rather than trying too hard. I sized up to L because I like a looser fit, and it drapes beautifully. This is now my go-to for any formal dinner where I want to look polished but feel a little daring.

Elegant Keyhole Backless Maxi Dress

The keyhole neckline is really pretty and the braided trim detail is nice, but I'm concerned about the backless design. I wore it to a wedding and felt uncomfortable the entire time because I couldn't wear a regular bra. The dress itself fits well in the medium and the thigh slit is flattering, but the lack of back support made me anxious all night.

Elegant Keyhole Backless Maxi Dress

Just wore the blue version to a cocktail event and got stopped three times for compliments. The keyhole cutout is exactly what the photos promised, and I loved that the braided trim detail made it feel intentional rather than just exposed. Fit perfectly in size M, and the thigh slit gave me room to actually walk and dance. For under a hundred bucks, this dress punches way above its price point.

Elegant Keyhole Backless Maxi Dress

The design of this dress is genuinely pretty. The keyhole neckline is tasteful, the braided trim is a nice touch, and the yellow color is cheerful. My real concern is that the fabric is pretty transparent, so you definitely need proper undergarments or a slip. For an evening dress, I expected a bit more coverage in the material itself.

Elegant Keyhole Backless Maxi Dress

The dress is undeniably beautiful with a stunning keyhole and braided details. However, the backless design means you can't wear a regular bra and limited undergarment options. It's also quite see-through in certain lighting so a slip is essential. Great for photos but not super practical for all-night wear.

Elegant Keyhole Backless Maxi Dress

The dress looks great but the fabric is quite thin. For an evening gown I expected something with more weight and structure. It works for the price but you can tell it's not high end material. I'll need to wear a slip underneath for sure.

Elegant Keyhole Backless Maxi Dress

I love everything about this dress from the braided trim to the thigh slit. The only issue is that it seems delicate and requires careful washing. Still worth it for special occasions.

Elegant Keyhole Backless Maxi Dress

Would recommend sizing up if you're between sizes. I'm usually a medium but the large was the perfect fit. Otherwise beautiful and well constructed.

Elegant Keyhole Backless Maxi Dress

The keyhole neckline and braided trim are exactly as described and it photographs beautifully. However, the fabric is thinner than I expected for the price. I'm worried about it holding up after a few wears, especially with the backless design putting stress on the seams. It's a cute dress but doesn't feel like it'll last.

Elegant Keyhole Backless Maxi Dress

This is a gorgeous dress and the keyhole neckline is really the star. Fair warning that shipping took longer than expected, but the quality made it worth the wait.

Elegant Keyhole Backless Maxi Dress

The dress itself is gorgeous but the braided trim is delicate. Hand wash recommended if you want it to last, which I'm happy to do given the price.

Elegant Keyhole Backless Maxi Dress

The dress is beautiful and the blue color is rich and deep. My only complaint is that the fabric wrinkles easily, so you'll need to iron or steam it before wearing.

Elegant Keyhole Backless Maxi Dress

Ordered size M and it runs a bit loose. The keyhole detail is amazing and the braided trim is beautiful, but I wish the sizing chart was more detailed.

Elegant Keyhole Backless Maxi Dress

The cut and design are stunning. However, the fabric is thinner than I expected and you'll definitely need a slip underneath. Still happy with my purchase in yellow.

Elegant Keyhole Backless Maxi Dress

This is a nice dress for the price point. The keyhole cutout and backless design are both executed well, and the thigh slit adds movement without being scandalous. One small note is that it wrinkles easily, so you'll want to steam it before wearing.

Elegant Keyhole Backless Maxi Dress

Wearing this dress feels fancy without trying too hard. The blue color is exactly what I wanted, the fit is great in M, and the braided trim keeps it from feeling plain. I wish the fabric had a bit more stretch but it's still really wearable.

Elegant Keyhole Backless Maxi Dress

The braided trim is really what makes this dress special. It feels intentional and adds texture. Size L fits nicely and I've already worn it to two events. Would prefer if it came with a slip or lining since it's somewhat sheer, but that's not a dealbreaker.

Elegant Keyhole Backless Maxi Dress

Finally found a maxi that doesn't require a complicated undergarment situation. The backless design is so elegant and the thigh slit actually moves naturally when you walk. Size M fits perfectly and the yellow color is even prettier in person.

Elegant Keyhole Backless Maxi Dress

This dress did all the heavy lifting for me at the gala last weekend. The keyhole cutout and braided details made it feel statement-y without needing any jewelry. I ordered in blue and the quality feels so much better than the price tag suggests. Will definitely be rewearing this.

Elegant Keyhole Backless Maxi Dress

This yellow dress is my new favorite. The braided trim is a nice touch and the slit makes it easy to move in. Ordered size L and it's perfect for my frame.

Elegant Keyhole Backless Maxi Dress

This dress is beautiful and I've worn it twice already. The backless design is as comfortable as I hoped and the keyhole detail is genuinely unique. The only reason I'm not giving five stars is the hem frayed slightly after one wash, though it's minor.

Elegant Keyhole Backless Maxi Dress

The keyhole neckline is everything I hoped for. Wore it in blue to my cousin's wedding and got so many compliments. The braided trim gives it such a polished, intentional vibe without feeling overdone.

Elegant Keyhole Backless Maxi Dress

Got the blue in size M and it's a solid dress for the price. The braided trim is nice and the keyhole adds personality. Would just recommend having it professionally hemmed if you're shorter.

Elegant Keyhole Backless Maxi Dress

The design is everything I wanted and the keyhole neckline looks amazing. However, the fabric feels thinner than expected and I'm concerned about transparency without proper undergarments. The backless cut also means limited bra options which is a real limitation for some body types. It's a nice dress but the material quality doesn't feel like it matches the price.

Elegant Keyhole Backless Maxi Dress

I was nervous about the backless design but it's actually very well constructed and comfortable. The keyhole front is intriguing without looking inappropriate. Great purchase.

Elegant Keyhole Backless Maxi Dress

Love everything about this dress. The yellow is bright and cheerful, the fit in size S is perfect, and the braided trim is really special. My only tiny complaint is that the slit rides up a bit if you're not careful when sitting.

Elegant Keyhole Backless Maxi Dress

This dress strikes the perfect balance between statement piece and wearable. The braided trim feels premium even though the price is reasonable. Got tons of compliments in the blue.

Elegant Keyhole Backless Maxi Dress

Seriously don't overthink this one. It's a gorgeous dress at a fair price with thoughtful design details. The keyhole neckline does exactly what they said it does, acts as a statement all on its own.

Elegant Keyhole Backless Maxi Dress

Exceeded my expectations completely. Ordered size M in blue and it arrived quickly. The fabric quality is better than similar dresses I've owned, and the fit is spot on.

Elegant Keyhole Backless Maxi Dress

The description said the keyhole does the work and it really does. You can skip the heavy necklace and just let this dress shine. My yellow size S is already becoming a favorite.

Elegant Keyhole Backless Maxi Dress

Otherwise an amazing dress. The thigh slit is quite high which might not work for all occasions. For a night out though it's perfect.

Elegant Keyhole Backless Maxi Dress

My boyfriend loved this dress on me. The keyhole detail is sultry but classy, the backless design is comfortable, and the thigh slit actually lets you walk without tripping.

Elegant Keyhole Backless Maxi Dress

The yellow dress arrived with a small snag in the fabric but customer service fixed it right away. The quality and design are excellent and it's become my go-to formal piece.

Elegant Keyhole Backless Maxi Dress

Sometimes online shopping is a gamble but this looked exactly like the product photos. The color is true and the details are all there.

Elegant Keyhole Backless Maxi Dress

The yellow version is bright and beautiful but I wish there was a petite length option. I'm 5'2 and had to get it hemmed slightly.

Elegant Keyhole Backless Maxi Dress

The pictures don't do the braided trim justice in person. It catches the light beautifully and the yellow color is more vibrant than I expected. Fits true to size in S.

Elegant Keyhole Backless Maxi Dress

This dress is fantastic for formal events and the keyhole neckline is such a statement. Minor issue is the slit is a bit higher than what I'd prefer for some occasions, but overall it's great.

Elegant Keyhole Backless Maxi Dress

Love the look and quality of this dress. The only thing is the backless design means you need the right undergarments, which I didn't have on hand when it arrived.

Elegant Keyhole Backless Maxi Dress

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Our voluntary return offer lets you notify us within 30 days of delivery. Visit our return policy for eligibility, instructions and your statutory rights.

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Frequently asked questions

What is this item made from?
  • Material: Polyester blend with stretch

Use the material information above to compare the fabric or finish with pieces you already own. Follow this item’s care instructions when cleaning, and ask our team before ordering if you need an exact composition or more detail about the material.

How should I care for it?
  • Care Instructions: Hand wash cold, lay flat to dry

Follow the instructions shown here and on the item’s care label, including the drying method. Check before using heat or a stain treatment, and contact our team if you are unsure which cleaning method is suitable for this particular item.

How do I choose the right fit or size?

Sizing: True to size. If you're between sizes or prefer a more fitted look, we recommend sizing down.

  • Fit: Regular

Compare the item’s measurements with your own and a similar garment you already wear. Consider the length, the fit you prefer and any layers you plan to wear underneath. Size labels can vary between styles, so use this product’s sizing information before choosing.

How can I contact OLANE?

Email support@olane-brand.com for help with orders, returns or product questions. Include your order number if you have one so we can help faster.

Our support hours are Monday to Saturday, 09:00–18:00 HKT, excluding Hong Kong public holidays. We aim to acknowledge enquiries within two business days.

Is there a satisfaction guarantee?

Yes. Your order is covered by our 30-day return promise. Request a return within 30 calendar days of delivery. Items should be unworn, unused and in their original condition, with labels and original packaging where available. Send them back within 14 calendar days of notifying us.

You pay return postage for change-of-mind returns. Eligible refunds go to your original payment method. Your statutory rights remain unaffected.

To start a return, email support@olane-brand.com with your order number. See our full returns policy for instructions and eligibility.

Do you offer free shipping and how long does delivery take?

We offer free shipping to European destinations available at checkout.

Estimated delivery times, including processing:

  • United Kingdom: 6–10 business days.
  • Ireland: 6–10 business days.
  • Germany (DHL Paket): 6–10 business days.
  • Austria (Austrian Post): 6–10 business days.
  • Switzerland (Swiss Post): 6–10 business days.
  • Other available European destinations: 6–10 business days.

Processing takes 1–2 business days, included in the estimate above. Business days are Monday to Saturday, excluding public holidays. Delivery times are estimates; the estimate agreed at checkout applies. The carrier may vary. Tracking is emailed after dispatch when available. No additional customs fees: all taxes and import duties are included in the price. See our shipping policy for details.

Can I return it if it isn’t right for me?

Request a return within 30 calendar days of delivery. Items should be unworn, unused and in their original condition, with labels and original packaging where available. Send them back within 14 calendar days of notifying us.

You pay return postage for change-of-mind returns. Eligible refunds go to your original payment method. Your statutory rights remain unaffected.

To start a return, email support@olane-brand.com with your order number. See our full returns policy for instructions and eligibility.

How do returns work?

Email support@olane-brand.com within 30 calendar days of delivery with your order details and the items you wish to return. We will provide the return address and instructions. Send the items back within 14 calendar days of notifying us.

For a change-of-mind return, items must be unworn, unwashed and undamaged, with supplied tags attached; trying them on to check the fit is allowed. You pay return postage. Refunds go to your original payment method. For a different size, return and reorder. If an item is faulty or incorrect, contact us for help. Your statutory rights remain unaffected.

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Availability depends on your country, currency and device. The options available for your order are shown at checkout. We do not accept cash on delivery or manual bank transfers.

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